How You Get Found

What I love about Ken Davenport's blog is that it really is delightfully honest about how things work uptown. For instance, he recounts today about how he found himself in the audience of an off-off-Broadway show.

Here's the thought process:

1. What a great title and presentation! Sounds interesting. Not going to see it.
2. Someone whose opinion I really trust is big on this show. Not going to see it.
3. The show was a big financial success in Seattle and has great reviews. Not going to see it.
4. The Edge went to see it. Now you have my attention.

So, there's the lesson for you kids: it's not about how good your work is, it's about your ability to get The Edge to buy tickets.